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ADIDAS SALES and Marketing MEETING


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AT a GLANCE

 

EVENT TYPE: Corporate/Internal

ATTENDANCE: 600 per day

DURATION: 5 days

GOALS:

Waste: 1) achieve zero waste, 2) achieve <1lb of waste per person

Food: Source sustainable food where possible and within budget

Energy: Implement energy reduction where possible

Engagement: Engage attendees in sustainable actions

RECOVERY RATE: 94% - Zero Waste Achieved

 
 
 
 

SERVICES


 
 
 

WASTE, FOOD, ENERGY

  • Consulted on goals, designed strategy

  • Developed a guide for food and beverage partners, highlighting requirements and suggestions for waste avoidance, sourcing sustainable food, and on site procedures for sorting and tracking waste

  • Recruited and trained staff as resource recovery station monitors to engage with attendees and back of house sorters to remove any contaminants in the recycle and compost streams

  • Tracked waste metrics

ENGAGEMENT

  • Consulted on goals, designed strategy

  • Designed attendee sustainable behavior pledge

  • Provided messaging for on site signage and daily tweets

  • Wrote sustainability report

 
 
 

STRATEGY


 
 

WASTE

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ENERGY

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FOOD

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ENGAGEMENT

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RESULTS


 
 
 

WASTE

 
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FOOD

100% locally sourced snacks and coffee

90% locally sourced product for all lunches

80% locally sourced product for all dinners

30% organically grown product for all dinners

 

ENGAGEMENT


70% of attendees signed the sustainable action pledge

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Learn More About Our Holistic Approach